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Originally Posted by calia
And did Shanahan resign, or did he eat that $? I also don't think the holdover coaches were driven by $ (although I concede it may have been a factor) -- I think Gruden's alliegance and relationship (and Allen's) to Haslett was more of a factor.
I confess I do not recall whether Snyder had to pay $ to make Zorn, Schottenheimer or Spurrier go away (although I suspect he may have).
With all due respect, I am not sure you're looking at this the right way. The $ Snyder spent on Gruden was gone the minute Gruden signed the deal. The question is what Snyder will have to pay beyond that to get what he wants -- a coach that can get this team winning. If he thinks that by spending $ to do so he can get that, he will have to evalute the cost relative to how important it is to him. Stated differently, I doubt he will keep a coach that he believes will not climb above 3 wins just to save $20M -- if doing better than 3 wins is worth $20M to him (and I suspect it is). That's particularly true when keeping Gruden (and not paying the incremental cost of another HC) could actually cost Snyder a lot more revenue in an increasingly disenfranchised fan base that isn't buying tickets, jerseys, etc.
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I completely understand the principles of sunk cost. But I don't think you're appropriately factoring in risk.
Here's the thing, as much as I think Jay Gruden stinks, I can't be entirely certain he can't turn the program around. And I can't be entirely certain a new coach could.
So let's go ahead and view the $20M as a sunk cost. To hire a new coach would be another what, $25M commitment? Would he pay $45M for what he might perceive to be a better shot at improvement? Or would he ride it out and pay $20M to someone who could still improve?
Again, it's not what we think he should do (it's easy to spend other people's money). It's a matter of what he will think he should do.
Secondly, I think you overstate the threat to Snyder's revenue stream. We still haven't failed to sell out a home game, despite the sad state of affairs.