Quote:
Originally Posted by SkinsGuru
rebranding is a money maker . . . there are some upfront costs, but, especially with new ownership fever, the merchandize sales will be through the roofs. Source:
That was from an old article, but have read many regarding it. and with the hate of the name Commanders, seems like merchandize sales for a new name selected by the fans would be a HUGE windfall of cash!! |
I would think it would be a windfall for changing it once, but three times in 4 years? Not so sure about that. Besides the revenue sharing, it all goes into one pot and distributed evenly so I would think the other 31 owners would have a say as well.