[hooskins]

I dont think it is that bad of a concept, it is pretty much the kinda stuff they talk about on PTI, which I love. But the problem is, as always on ESPN, they overhype it and make it cheesy and retarded. See the MNF on ESPN for example. The whole guy running through the streets and turning into a football player was really lame(the intro video) and bringing in celebs to waste time?

Who's Now has a really lame intro video too, were that guy touches some kinda of hologram and walks through it. A weak attempt on trying to make the whole thing look good.

Also how the fuck does LT beat Beckham(sp) at being more "now"? Beckham is known throughout the world, and an Icon for a sport, LT isnt an icon for the NFL. Beckham has been amazingly successful in both league and national play, and LT doesnt have a ring. Beckham is married to Posh Spice and has tons of endorsements, while LT has Vitamin Water? Plus Beck is boys with Tom Cruise and rolls with the Hollywood type, which LT does not to that extent. I dont care what you think about soccer, Beck is more "now" or whatever.