Brandon Lloyd will self destruct at some point. Anyone who takes themselves so seriously that they decide to create two personas is a complete tool IMO.
Look at his website.
Brandon Lloyd Official Website - Washington Redskins
There's very little there about the Redskins and he completely glosses over last season. His bio starts with 2005. He believes the hype that he's created in his own mind and I personally think he acts like an immature child.