I have had this argument a million times but everything you watch on TV from football to soaps is flimed in 720p not 1080p, very few movies/shows/programs/etc are actually flimed in 1080p so why buy a 1080p TV that you are watching a 720p picture on?
Plus I am willing to bet if you put equal quality TV's next to each other but their only difernce was 720 vs 1080 the average Amercian couldn't not tell you the differnce.
480 to 720 = quantuim leap in viewing quality
720 to 1080 = a hop scotch in viewing quality
Now with that said you could get that same TV 1080p for 799, the dealt in price between the two is shrinking greatly. So for 200 bones more what the hell go live in the fantsay 1080 world you will love it!
HDTVexpert — Front Line: 1080P — Time for a Reality Check!