This is a long article that deals with what the author, Ben McGrath, calls the "concussion crisis" in the NFL. This is not a sound bite; you will not finish reading it in 3 minutes.
I think the title of the article is a bit of a hyperbole, but this is a serious look at a problem that is a real one and not a concocted one.
This article is very well written and it is from a top-shelf publication.
Football and the Concussion Crisis : The New Yorker