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Changing The Team Name, Give It A Rest!!

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Old 05-25-2023, 09:56 AM   #1
mredskins
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Re: Changing The Team Name, Give It A Rest!!

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Originally Posted by Ruhskins View Post
I don't really understand what you mean by this.

My opinion that the name is not going to change and it is not a priority for the new ownership is based on information reported by Keim in his podcast and his story with Seth Wickerham about the prospectus document created by Harris Blitzer Sports & Entertainment.

Based on this document, they plan to spend $80 million dollars in stadium upgrades (videoboards/locker rooms etc., etc.), they estimate needing to make $100 million dollars in stadium structural update, and another $43 million dollars to upgrade boxes and suites.

With all these priorities, do you really think this group is going to throw away $20 million dollars on a rebrand?

We are in the process of getting rid of a stupid owner, and you basically are asking for the new owner to think like a fan and pull off some Snyder-like stupid decision on a rebrand?
The heart of any good business is marketing/sales. Not sure where you got $20M but the potential of ROI on that twenty could far exceed any of the ROI on the stadium fixes/upgrades. Of course the conjunction of the two both help ROI; cant sell a shit product and you can't not market a good product; if you want make $$$.

With that said what other name then REDSKINS is really going be better/popular then Commanders on a macro level. At this point just run with Commanders and tweak the logo and shit if they don't like that part. Honestly i like the uniforms and the big W. The actual name Commanders is meh but whatever.
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Old 05-25-2023, 11:30 AM   #2
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Re: Changing The Team Name, Give It A Rest!!

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The heart of any good business is marketing/sales. Not sure where you got $20M but the potential of ROI on that twenty could far exceed any of the ROI on the stadium fixes/upgrades. Of course the conjunction of the two both help ROI; cant sell a shit product and you can't not market a good product; if you want make $$$.

With that said what other name then REDSKINS is really going be better/popular then Commanders on a macro level. At this point just run with Commanders and tweak the logo and shit if they don't like that part. Honestly i like the uniforms and the big W. The actual name Commanders is meh but whatever.
Back in 2020, the Washington Post estimated that the rebrand would cost $20 million dollars. I'm pretty sure that number would be slightly higher in 2024.
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Old 05-25-2023, 12:45 PM   #3
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Re: Changing The Team Name, Give It A Rest!!

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Back in 2020, the Washington Post estimated that the rebrand would cost $20 million dollars. I'm pretty sure that number would be slightly higher in 2024.
Fair enough.

I think the real damage in changing it is just again throwing the wheels of marketing into reverse then restarting again; couple that with there is no full proof everyone or least majority of folks will be happy name out there.

I say in simple terms the squeeze ain't worth the juice.
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Old 05-25-2023, 12:58 PM   #4
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Re: Changing The Team Name, Give It A Rest!!

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Fair enough.

I think the real damage in changing it is just again throwing the wheels of marketing into reverse then restarting again; couple that with there is no full proof everyone or least majority of folks will be happy name out there.

I say in simple terms the squeeze ain't worth the juice.
Yeah, we would be having the same arguments if the name was anything else either. Unless it's just pure Snyder hate, and people would accept anything that wasn't created by little napolean.
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