NBA Screwed?: James Leaning Towards Heat

[GMScud]

Originally Posted by SmootSmack

Analysis, live interview with LeBron. This will rate higher than any taped programming we would have had there.

I get that it's all about the dollars, but my god man. The amount of coverage is nauseating. "The Decision" brought to you Bing and University of Phoenix? Barf. It's NON STOP on ESPN. I know it's big news, but how many different ways can you break it down? Sheesh.

It was my understanding that Maverick Carter/Worldwide Wes & Co. contacted ESPN with the idea for the hour-long show, as long as they were able to sell the ad space.

You know LeBron is loving every minute.