Stern headed to satellite radio

http://www.reuters.com/newsArticle.jhtml?type=topNews&storyID=6433037

This is a good move for both Stern and Sirius. It gets the FCC off of Stern's back (and a $500 million contract) and a bigtime personality onto the Sirius lineup.

i'd love 100$mill a year... holy crap thats too much money to give anyone...

Stern will regret this move.

Sirrius radio is the weaker of the two main competitors, Stern alone isn't enough for most people to pay the subscription fee to or change providers. I think satallite radio is the future, but I think the future will be a ways away. You never know, it will be interesting to watch. It's not like Stern's average listener does anything but live in a box and tune in with a ham radio.

stern will be rich and not care... he could buy himself his own station after this...

Stern will regret this move.

Sirrius radio is the weaker of the two main competitors, Stern alone isn't enough for most people to pay the subscription fee to or change providers. I think satallite radio is the future, but I think the future will be a ways away. You never know, it will be interesting to watch. It's not like Stern's average listener does anything but live in a box and tune in with a ham radio.

Actually, this is a major gamble for Sirius. They only have 600K subscribers, a small % of what Stern has now. That is major bucks for them to shell out in the hopes that he can drag significant numbers of them to Sirius as subscribers so they can keep getting their morning "fix" of Stern. If it pays off everyone wins bigtime. If it doesn't, Stern STILL laughs all the way to the bank. And he does not have to put up with FCC and his employer breathing down his neck over what he says. Good move for Stern. Tiem will tell for Sirius.

I love satellite radio and definitely believe that it has a bright future. I subscribe to XM and love it. I thought about Sirius, but there hardware options weren't as good in my mind as XM's were. XM is soon gonna roll out a streaming internet subscription service which is what I've really wanted all along.

I do think that once the new subscriptions numbers start to plateau, the providers are gonna have to back off their 'no commercials' promise.

I think this is a smart move to avoid the fcc by stern but how the heck in the world were they able to brooker(sp?) a $500 million/5 yr deal for a freakin' radio show?!?!?! Sterns gotta be laughin his ass off about not only getting away from the scrutiny of the FCC but also for getting bucks out the ying yang for talking about midgets and lesbians. That's pretty depressing.

i'd love 100$mill a year... holy crap thats too much money to give anyone...


It's a 5 year, $100 million contract....$20 million a year not $100 million a year.

It's a 5 year, $100 million contract....$20 million a year not $100 million a year.
I'm not so sure about that. There sure are a lot of articles out there saying the same thing this one does - $500 million. And that includes Seattle Times one hour ago.