Quote:
Originally Posted by mredskins
I think rebuild is seen as a "bad" word in sports marketing. Rebuild says it is going to be years before we are good again, reload says we are almost there hold on.
The skins still need to sell tickets in the rebuild/reload years so it is just a play on words to keep folks drooling.
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Understood. However the marketing department needs to realize that to fans, lay person, and general public Rebuild means "fresh start" in hopes of building a team oriented organization, Reload means SSDD. We've been "Reloading" for 10 yrs now.