Come up with a new name for the Redskins

[FrenchSkin]

Originally Posted by skinsfaninok

If this team was smart , they would release the new name during the bye week.. They have to keep the fans engaged somehow and right now 75% or more of this fanbase is legit done.

Nah it would associate the new team to this massive failure of a season, and with any name you can find jokes and puns when they get destroyed on the field 3 days after announcing the name.

From a marketing stand point, the smart thing to do is stick to the calendar and announce it before the start of free agency, have people excited about something, give them hope that with the new name everything will change, and you have 6 months to build it up before they get humiliated on the field again.